Perfect for specialists and service-based businesses who are using tech to make the world a better place.
Use the power of storytelling to gain more of the work you want.
And leave the research, writing and editing to me!
Want more ways to show how great you are, what it’s like to work with you, and gain fantastic insights directly from your clients? A case study provides solid evidence that you are the expert – raising your brand awareness, piquing interest, strengthening your SEO, and delivering fantastic customer insights which you can repurpose to your heart’s content.
Is this you?
- I don’t have time to write.
- I don’t want to write.
- I don’t have the resources to hire a full-time writer in-house.
- I don’t have the confidence to write (or it takes for.e.ver!)
- I feel too close to the subject matter – I’m bogged down in the details and features and struggle to articulate the benefits.
- I don’t feel comfortable asking our clients questions about our performance – I would prefer someone independent.
- I tend to use jargon, acronyms and language that I understand, but I’m not confident that it connects with our ideal clients.
Do you want more…
- High-value clients and major contracts.
- Enquiries and leads.
- Reach into different markets.
- Authentic proof of your awesomeness (that is more real than saying we are innovative….)
- Material to take to conferences and to use in award applications.
- Ways to thank and promote your existing clients’ work.
- Quotes to use across your socials and website.
- Insights into what your clients really care about – removing the guesswork.
- High-quality SEO content (that won’t sound like a soulless bot).
- Consistency in your brand messaging and narrative with key themes you can use again. And again. And again.
Each case study includes:
- A 30-minute interview over Zoom with your client.
- An edited transcript (from a market research perspective, this is gold).
- A polished case study of approx. 800 words to use across your website, as printed marketing collateral, to repurpose as social media content or pitch decks, and more.
(Please note the price does not include design and imagery or uploading the case study to your website.)
*All prices are in New Zealand Dollars. Please talk to me if you would like more than six case studies, and I will send you a proposal.
Right in the feels. Now’s the time to:
- Feel confident about your content.
- Feel more connected with your client base and what they REALLY want and value.
- Feel happy that your clients are raving about you and validated that you’re on the right track.
- Feel ambitious and energised to approach and market to your ideal audience.
- Feel freedom from the burden of researching, writing and editing. Giving you time to focus on the business activities you love and are made for.
Jargon be gone. I will:
- Translate tech-speak and features into plain-English-benefits so that your audience enjoy and are inspired by your content.
- Make the process fun and take the burden from you.
- Ask your clients the right questions so I can get the best, most meaningful quotes that speak to your ideal clients.
- Listen to your needs and dreams for your business or project.
- Work with you to create relevant, inspiring, and easy-to-understand content that is strategic and moves you closer to your vision.
- Deliver high-quality work with exceptional attention to detail, a fair price and a reliable turnaround.
“I worked with Katie for almost two years at Enrolmy. Katie has a real knack for asking the right questions to get the right answers to fuel great content. She created powerful monthly blogs and case studies that really drove the marketing engine, which led to consistent month-on-month lead generation and business growth.”
Angela Meekings | Enrolmy
“The result was even better than we could have hoped. We elicited some fantastic insights and testimonials that will form the basis of future marketing activity. The burden of effort on Unisphere was virtually none, as Katie, once briefed and introduced, took it from there.”
James Dickinson | Unisphere Solutions
Katie! I’m sold. How do I get started?
Awesome – I like you already! All you need to do next is book a free chat to ask me any questions and see if we’re a good fit. Or simply complete the contact form on the same page and I will be in touch.