Target State’s Ant McMahon owes his business success to doing what he does best and outsourcing the rest. What comes to mind when you hear the terms: vendor selection, change management, digital transformation and contingency planning? Do you see them as empty buzzwords or something integral to your business success? To be fair I didn’t give them much thought until I met Anthony (Ant)...
Have you found yourself with more free time now that the market’s not as hot as it used to be? If so, how can you make the most of it? First: absolutely rest if you need to. Secondly, give yourself a pep talk. If you’ve been in business for a while, remind yourself of what you’ve already achieved and the skills you have under your belt. Re-read those testimonials and positive reviews...
Six years – and counting – of well-researched, sensitive and shareworthyblogs, and strategic messaging support. Allow me five minutes to rave about another client, Imelda Morgan, owner of Two Sparrows and Living Narratives. Two Sparrows designs, builds, and hosts WordPress websites that are better for your business, your customers, and the environment. I can personally vouch for their...
How I give AirSuite more time to focus on what they do best – coding and consulting – while I handle their content.
Read how Emma-Kate's blogs led her to feature in two magazines, boosting her profile, presence and confidence in her messaging.
My perfect day starts slowly and gently. I get up without an alarm. I don’t reach for my phone. I get out of bed. Refuse to make it straight away. Pat the cats. Put the kettle on. Pour a few tablespoons of room-temperature water into a mug. Add a squeeze of lemon and a slice of fresh ginger from the fridge. Fill the rest of the mug with boiling water. Sit on the couch with my legs tucked...
Over two years ago, I created the brand that you know today. But I’ve been freelancing for five years. I know that because it’s roughly the same time I’ve been a mum. I don’t do things by halves. I’ve discovered a fair few things about myself during this time and some real benefits and drawbacks to working for myself. I’d like to share with you what I’ve learnt along the way. Networking has made...
This eight-minute clip is a must-listen for any organisation, especially social enterprises. In 2020, in the middle of a lockdown, Social Enterprise Auckland’s Executive Director, Sathya Ashok asked me some questions about the importance of storytelling. Grab a cuppa, have a listen and take some notes!
With the desire to support other social enterprises in getting their voice heard, Geraldine Tew, founder of The Re-Creators and Katie Rickson collaborated on this blog. Together, we compiled five tips on how to free yourself from writer’s block to create blogs that are passionate, informative, relevant and engaging.
No woman’s an island. That’s why I’m all about collaborating and catching up with like-minded people over coffees. In this month’s blog, I wanted to share with you a chat I had with Two Sparrows – the beautiful team behind my website, business cards and, just recently, a lovely flyer for my business. We had a chat about what I do, what I’m about and the hopes...